The Being Frenshe Soothe & Comfort wellness ritual was created to ease the mind and give you time to nourish your soul for a sense of serenity. The scent of Cashmere Vanilla transports you to the relaxing experience of being at a spa – giving you the feeling of being wrapped in warmth, nourishing the soul to increase a sense of serenity. A blend of cozy vanilla, soothing jasmine rice, warm amber and creamy musk gently soothes and comforts the mind. Available exclusively at Target.

2022 Brand Launch Campaign

Creative Direction by Sam Fazz